Kēndra Weddings
Brand Identity
Khendra Weddings is a new wedding photography duo that provides sophisticated yet aesthetic photographs. 'Khendra' is a traditional pamphlet that Sri Lankans use to observe if their astrology aligns with each other. This concept was brought to life through branding and visual identity.
SERVICES
Creative Direction, Visual Identity
Design Approach
A 'Kendra' represents the journey of a star sign across the galaxy. It's believed in the Sri Lankan community that for a prosperous marriage, the couple's star signs should align perfectly. Taking this idea a stars path way meeting together, the main visual elements of the branding were designed around it.
Every frame is a story
The Kendra brand wanted to be the story teller for many star-crossed lovers. The stories were intimate, romantic, and filled with love. So, Kendhra captured exactly that. Every frame conveys a story that means a thousand words.
New Connections
The Sinhala letters of the logo were written in a refreshing way with new features than what's usually seen on default Sinhala letters. This was designed to demonstrate new connections that form after a marriage.
We all meet at one place
Every one of us goes through a journey in life. These journeys bring special people into our lives. And maybe one of them becomes our soulmate. Sometimes we even call that person our star-crossed lover who crossed paths with your journey. To demonstrate this, a symbol was designed for the brand.
